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Selected work / International Event Identity

Jessup

Three annual identities.
One global stage.

Posters for the 2018, 2017, and 2016 Jessup competitions
Jessup / 2016-2018Annual visual identities

The Philip C. Jessup International Law Moot Court Competition asks students around the world to argue a fictional dispute between countries before a simulated International Court of Justice. Across three annual editions, I translated each dense legal problem into a visual system that could guide the event from its central poster to signage, social media, apparel, and the competition itself.

My contribution
Creative direction, annual visual identities,
campaign and event applications
Organization
International Law Students Association
Project period
2016-2018
Recognition
Graphis-recognized work

One portrait. Two nations. A conflict visible at a glance.

The fictional dispute centered on neighboring nations divided by competing claims over land, water, and political responsibility. I brought that tension into one arresting image: two women joined at the center and separated by opposing landscapes.

Water and waves define one side; sandstone and drought define the other. A restrained typographic system kept the portrait central, while the split palette helped each position travel across print, digital, environmental, and event applications.

2017 Jessup Split Sisters poster displayed against a pale wall
The Sisters of the Sun / Central campaign image2017
Two complementary 2017 Jessup event panels representing Rahad and Atania
Two opposing positions within one identity system
2017 Jessup identity applied to litigation signage during the competition
The identity in the courtroom
2017 Jessup event signage and projection used during international rounds
Event signage and large-scale projection

A visual language for evidence, surveillance, and uncertainty.

The 2016 case layered cyber-surveillance, government spying, broadcasting law, and ecological harm. I built a darker visual language from fingerprints, encrypted code, hive structures, and points of contact.

Those elements connected the digital investigation to its physical consequences, giving the competition a flexible system for apparel, directional signage, room identification, social media, and the central event poster.

2016 Jessup Frost Files poster with fingerprint, hive, and encryption graphics
The Frost Files / Central campaign image2016
Black 2016 Jessup T-shirts using hive and fingerprint graphics
Team apparel for the opposing countries
2016 Jessup poster and wayfinding applications using the Frost Files identity
A shared language across print and wayfinding

Power above and below the surface.

The 2018 dispute moved the story underwater. Maps, navigational grids, submerged vessels, and contrasting gradients distinguished the opposing countries while keeping them inside one dramatic visual world.

The system balanced military scale with quieter technical detail, allowing the same core idea to work across the main poster, freestanding event graphics, and the competition environment.

Two vertical 2018 Jessup event banners with submarine and underwater vehicle imagery
Opposing sides expressed through a shared campaign system
2018 Jessup poster featuring a submarine, underwater vehicle, and navigation graphics
The Egart and the Ibra / Central campaign image

A system built to change

Three disputes. Three visual worlds. One approach designed to make each argument visible.

Created for the Philip C. Jessup International Law Moot Court Competition.
Annual identity, campaign, and event application design.

Project imagery and event photography shown from 2016-2018.

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