.project-page--hoag-experience {
  --experience-red: #7c2832;
  --experience-green: #24433a;
  --experience-charcoal: #262d2d;
  --experience-orange: #b55526;
}

.project-page--hoag-experience .project-intro__heading {
  align-items: end;
}

.project-page--hoag-experience .project-intro h1.project-title--long {
  max-width: 820px;
  font-size: 84px;
}

.experience-placeholder {
  position: relative;
  isolation: isolate;
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 32px;
  width: 100%;
  overflow: hidden;
  padding: 36px;
  border: 1px solid rgba(255, 255, 255, .18);
  border-radius: 4px;
  background-color: #4f5654;
  color: #fff;
}

.experience-placeholder::before {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background-image:
    linear-gradient(rgba(255, 255, 255, .07) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255, 255, 255, .07) 1px, transparent 1px);
  background-size: 64px 64px;
  mask-image: linear-gradient(to bottom, rgba(0, 0, 0, .35), #000);
}

.experience-placeholder::after {
  content: attr(data-ratio);
  position: absolute;
  top: 22px;
  right: 28px;
  z-index: -1;
  color: rgba(255, 255, 255, .12);
  font-size: 112px;
  font-weight: 500;
  line-height: 1;
}

.experience-placeholder > div {
  display: grid;
  gap: 10px;
  max-width: 720px;
}

.experience-placeholder strong {
  font-size: 32px;
  font-weight: 500;
  line-height: 1.05;
}

.experience-placeholder__kicker,
.experience-placeholder__spec {
  font-size: 12px;
  line-height: 1.3;
}

.experience-placeholder__kicker {
  color: rgba(255, 255, 255, .72);
}

.experience-placeholder__spec {
  flex: none;
  padding-top: 4px;
  color: rgba(255, 255, 255, .72);
}

.ratio-16-9 { aspect-ratio: 16 / 9; }
.ratio-3-2 { aspect-ratio: 3 / 2; }
.ratio-3-4 { aspect-ratio: 3 / 4; }

.experience-placeholder--hero { background-color: #1f2525; }
.experience-placeholder--hvi { background-color: var(--experience-red); }
.experience-placeholder--hvi-alt { background-color: #b4a7a3; color: #231f20; }
.experience-placeholder--hvi-alt::before { background-image: linear-gradient(rgba(35, 31, 32, .08) 1px, transparent 1px), linear-gradient(90deg, rgba(35, 31, 32, .08) 1px, transparent 1px); }
.experience-placeholder--hvi-alt::after { color: rgba(35, 31, 32, .1); }
.experience-placeholder--hvi-alt :is(.experience-placeholder__kicker, .experience-placeholder__spec) { color: rgba(35, 31, 32, .62); }
.experience-placeholder--place-muted { background-color: #7f847f; }
.experience-placeholder--place { background-color: var(--experience-green); }
.experience-placeholder--place-install { background-color: #8e6d5a; }
.experience-placeholder--care { background-color: var(--experience-charcoal); }
.experience-placeholder--care-light { background-color: #d8ded8; color: #1c2824; }
.experience-placeholder--care-light::before { background-image: linear-gradient(rgba(28, 40, 36, .08) 1px, transparent 1px), linear-gradient(90deg, rgba(28, 40, 36, .08) 1px, transparent 1px); }
.experience-placeholder--care-light::after { color: rgba(28, 40, 36, .1); }
.experience-placeholder--care-light :is(.experience-placeholder__kicker, .experience-placeholder__spec) { color: rgba(28, 40, 36, .62); }
.experience-placeholder--care-mid { background-color: #4f7567; }
.experience-placeholder--care-dark { background-color: #151c1d; }
.experience-placeholder--action-muted { background-color: #85817c; }
.experience-placeholder--action { background-color: var(--experience-orange); }
.experience-placeholder--future { background-color: #3f444b; }

.project-page--hoag-experience .project-editorial-callout {
  padding-block: 160px;
}

.project-page--hoag-experience .project-editorial-callout p {
  max-width: 820px;
  margin: 0;
  color: #111;
  font-size: clamp(20px, 2.2vw, 32px);
  font-weight: 400;
  line-height: 1.2;
}

.experience-attribution {
  display: grid;
  grid-template-columns: .42fr 1fr;
  gap: 64px;
  margin-top: 72px;
  padding-block: 28px;
  border-block: 1px solid #cfcfcf;
}

.experience-attribution p {
  margin: 0;
}

.experience-attribution > p:last-child {
  max-width: 720px;
  color: #4b4b4b;
  font-size: 18px;
  line-height: 1.55;
}

.experience-results {
  display: grid;
  grid-template-columns: .42fr 1fr;
  gap: 64px;
  padding-block: 112px 32px;
}

.experience-results__intro h3 {
  max-width: 460px;
  margin: 18px 0 0;
  font-size: 40px;
  font-weight: 500;
  line-height: 1.08;
}

.experience-metrics {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  margin: 0;
  border-top: 1px solid #cfcfcf;
}

.experience-metrics > div {
  min-height: 152px;
  padding: 24px 20px 24px 0;
  border-bottom: 1px solid #cfcfcf;
}

.experience-metrics > div:nth-child(odd) {
  border-right: 1px solid #cfcfcf;
}

.experience-metrics > div:nth-child(even) {
  padding-left: 24px;
}

.experience-metrics dt {
  margin: 0 0 18px;
  font-size: 42px;
  font-weight: 500;
  line-height: 1;
}

.experience-metrics dd {
  max-width: 220px;
  margin: 0;
  color: #606060;
  font-size: 14px;
  line-height: 1.4;
}

.experience-triptych {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 8px;
}

.experience-triptych .experience-placeholder {
  padding: 28px;
}

.experience-triptych .experience-placeholder strong {
  font-size: 25px;
}

.experience-triptych .experience-placeholder__spec {
  display: none;
}

.experience-principles {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  margin-top: 56px;
  border-block: 1px solid #cfcfcf;
}

.experience-principles > div {
  min-height: 160px;
  padding: 24px;
  border-right: 1px solid #cfcfcf;
}

.experience-principles > div:first-child { padding-left: 0; }
.experience-principles > div:last-child { border-right: 0; }
.experience-principles span { color: #777; font-size: 12px; }
.experience-principles p { max-width: 190px; margin: 48px 0 0; font-size: 18px; line-height: 1.25; }

.experience-system-link {
  padding-block: 48px 72px;
  border-top: 1px solid #cfcfcf;
}

.experience-system-link > p { margin: 0 0 20px; }

.experience-system-link a {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  max-width: 960px;
  font-size: 36px;
  line-height: 1.1;
}

.experience-system-link img {
  flex: none;
  transition: transform .2s ease;
}

.experience-system-link a:hover img { transform: translate(3px, -3px); }

.project-page--hoag-experience .project-credits--background {
  max-width: 1600px;
  padding-bottom: 72px;
}

.project-page--hoag-experience .project-credits--background > p:last-child {
  max-width: 920px;
}

@media (min-width: 1800px) {
  .project-page--hoag-experience .project-intro h1.project-title--long { font-size: 100px; }
}

@media (max-width: 1000px) {
  .project-page--hoag-experience .project-intro h1.project-title--long { font-size: 68px; }
  .project-page--hoag-experience .project-editorial-callout { padding-block: 112px; }
  .experience-results, .experience-attribution { gap: 36px; }
  .experience-placeholder::after { font-size: 88px; }
  .experience-principles { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .experience-principles > div:nth-child(2) { border-right: 0; }
  .experience-principles > div:nth-child(-n+2) { border-bottom: 1px solid #cfcfcf; }
  .experience-principles > div:nth-child(3) { padding-left: 0; }
}

@media (max-width: 700px) {
  .project-page--hoag-experience .project-intro h1.project-title--long { font-size: 48px; }
  .project-page--hoag-experience .project-editorial-callout { padding-block: 80px; }
  .project-page--hoag-experience .project-editorial-callout p {
    font-size: clamp(34px, 11vw, 48px);
    line-height: 1.14;
  }
  .experience-placeholder {
    align-items: flex-start;
    flex-direction: column;
    justify-content: flex-end;
    gap: 18px;
    padding: 22px;
  }
  .experience-placeholder::before { background-size: 40px 40px; }
  .experience-placeholder::after { top: 14px; right: 18px; font-size: 60px; }
  .experience-placeholder strong { font-size: 22px; }
  .experience-placeholder__spec { font-size: 11px; }
  .project-hero .experience-placeholder { aspect-ratio: 4 / 5; }
  .project-hero .experience-placeholder::after { content: "4:5"; }
  .experience-attribution, .experience-results { grid-template-columns: 1fr; gap: 20px; }
  .experience-attribution { margin-top: 48px; }
  .experience-results { padding-top: 80px; }
  .experience-results__intro h3 { font-size: 32px; }
  .experience-metrics dt { font-size: 34px; }
  .experience-metrics > div { min-height: 136px; }
  .experience-triptych { grid-template-columns: 1fr; gap: 24px; }
  .experience-triptych .project-media { width: min(100%, 520px); margin-inline: auto; }
  .experience-principles { grid-template-columns: 1fr; }
  .experience-principles > div,
  .experience-principles > div:nth-child(2) { min-height: 112px; padding: 20px 0; border-right: 0; border-bottom: 1px solid #cfcfcf; }
  .experience-principles > div:last-child { border-bottom: 0; }
  .experience-principles p { margin-top: 24px; }
  .experience-system-link { padding-block: 40px 56px; }
  .experience-system-link a { font-size: 28px; }
}

@media (max-width: 440px) {
  .experience-metrics { grid-template-columns: 1fr; }
  .experience-metrics > div,
  .experience-metrics > div:nth-child(even),
  .experience-metrics > div:nth-child(odd) { min-height: 0; padding: 22px 0; border-right: 0; }
}

@media (prefers-reduced-motion: reduce) {
  .experience-system-link img { transition: none; }
}